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PRS Guitars Adds Six New Color Options for 2014

Press Release

Source: PRS Guitars

PRS guitar in Obsidian

PRS guitar in Obsidian

Paul Reed Smith Guitars, a leading manufacturer of high-quality instruments that has been serving guitar enthusiasts for nearly three decades, is adding six new translucent maple top colors to its US-made Core electric guitar and bass line: Aquableux, Blood Orange, Faded Whale Blue, Obsidian, Violet, and the color name that raises the most eyebrows – Leprechaun Tooth. The new colors continue a long legacy of PRS providing an array of vibrant colors that accentuate the depth and natural beauty of the company’s signature curly maple.



PRS President, Jack Higginbotham offers, “Tone, feel, and aesthetic are all fundamental to our quest as guitar makers. For almost thirty years, we have been known to make instruments that capture the eye as well as the ear. These new colors extend this legacy into our 2014 product line.”



In 1985 when PRS came to market, the trend was largely opaque guitars with decals. PRS took the opportunity to market classic, traditional stained finishes that highlighted the natural beauty of the tonewoods. “Our goal is to use colors that bring out the very best visually that the wood can offer, just like our pickups bring out sonically the very best the wood offer,” Higginbotham continues.

Today, there are more than 70 color options offered through PRS’s Core and SE lines.

In addition to the new colors, PRS has updated the look of the 2014 US-made core guitar line headstocks by adding a rosewood veneer with an opulent-looking inlaid Paul Reed Smith signature.

The new colors will premiere at NAMM on various models in PRS Guitars’ display room, 210A, and can be viewed on the company’s website at www.prsguitars.com

About PRS Guitars:

Paul Reed Smith Guitars is a leading manufacturer of high quality instruments in Stevensville, Maryland and has provided some of the world’s most renowned musicians with instruments since 1985. The PRS team of highly skilled craftspeople design and build a wide variety of musical instruments and gear for worldwide distribution, including electric, acoustic, and bass guitars as well as boutique-style guitar amplifiers. The PRS SE line of products complements the Maryland-made PRS line by offering highly approachable and more affordable electric and acoustic guitars and guitar amplifiers. Carlos Santana, Neal Schon, John McLaughlin, Linkin Park, Orianthi, Opeth, Zach Myers of Shinedown, Mark Tremonti of Creed and Alter Bridge, Ricky Skaggs, Cody Kilby, Martin Simpson, Tony McManus, Warren Haynes, and Derek Trucks are among the artists currently playing PRS instruments and/or amplifiers.

 

 


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